Keep your finger on the pulse and stay up to date with the week’s latest IP news and opinion…

Amazon patents ‘voice-sniffing’ algorithms

The technology will be used to pick up on “trigger words” to build customer profiles, rather than to eavesdrop on customers’ conversation, Amazon has claimed.

The Weeknd Sues Realtor Attempting To Trademark ‘Starboy’

The R&B star has filed court documents against Eymun Talasazan, a realtor with a history of filing trademarks ‘inspired by’ a variety of other musician’s work.

Levi Strauss sues LVMH’s Kenzo over jeans pocket tab

The denim brand has sued the luxury French fashion house and accused them of trademark infringement after tabs appeared on the trouser pockets of designs in Kenzo’s clothing.